does the keyplayers include the people who create the "items" and "tools", import and export of goods needed in cosmetic dentistry or are they plainly your dentists and nurses?
Who are the keyplayers in the cosmetic dentistry industry?
I would have to say the dentist and the lab they use. The dentist has to know how to produce the preparation of the tooth so the lab can fabricate it correctly. If the dentist is very picky (which he should be) then he/she has evaluated different labs' work and partnered with one showing the best quality work. The dentist is required to take a variety of courses (continuing education) or has visited a number of seminars which, reveal the latest and best equipment available. Lab technicians are also required to have continuing education hours to keep up with the latest trends.
I suppose the lesser players would then be those making the products for the two prominent players to utilize. I hope that made sense...lol.
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